Wine popularity is growing exponentially in Hong Kong. Its always been popular with the expat crowd but is now gaining uptake with the average HKer, so you're seeing an expanded presense in all the neighborhood supermarkets. There is a lot of really bad wine on offer (Franzia is sold in bottles not boxes, tragically), but in the 'drinkable' category you mainly see Australian, French and Chilean mass producers. But for the first time today I was excited to see Ravenswood on my local shelf! Better yet, it was the top shelf! It felt great to reach up to the very top shelf and grab a 100 $HKD ($13 USD) bottle of Ravenswood, the most expensive Chardonnay in the whole shop! Probably double the per unit price at Costco. I now have a reasonable 'go to' wine in HK.
Saturday, May 9, 2009
Top Shelf
Wine popularity is growing exponentially in Hong Kong. Its always been popular with the expat crowd but is now gaining uptake with the average HKer, so you're seeing an expanded presense in all the neighborhood supermarkets. There is a lot of really bad wine on offer (Franzia is sold in bottles not boxes, tragically), but in the 'drinkable' category you mainly see Australian, French and Chilean mass producers. But for the first time today I was excited to see Ravenswood on my local shelf! Better yet, it was the top shelf! It felt great to reach up to the very top shelf and grab a 100 $HKD ($13 USD) bottle of Ravenswood, the most expensive Chardonnay in the whole shop! Probably double the per unit price at Costco. I now have a reasonable 'go to' wine in HK.
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